"Snowman" is the CB handle of Cledus Snow, a Georgia truck driver. He is married to Waynette (played by Linda McClure). His sometimes partner is Bandit, Bo Darville.
When Big Enos Burdette and his son Little Enos make a bet with Bandit, he talks Snowman into helping him win. Snowman drives the truck to Texarkana to pick up the beer while Bandit runs blocker in the Trans-Am. Snowman brings his dog Fred along for the ride.